Whistler Tourism Study to research mountain biking

Whistler Tourism Study to research mountain biking

Tourism Whistler is embarking on a research project on mountain biking. The project will be led by Tourism Whistler and will involve appropriate partners, including WORCA. The project plan is still being developed, however the overall aim of the project will be to understand more about the mountain bikers in Whistler including who they are, what they are riding and what they are looking for. The study will address a number of objectives including the importance of mountain biking as an economic driver for the resort, mountain biker behaviours and demographics, and increased understanding of the product and it’s potential. The research will be conducted throughout the summer, and will be used for future planning and development.

WORCA's Involvement

WORCA has been invited by Tourism Whistler to collaborate and to help provide valuable feedback into the study. To date we have met with Tourism Whistler staff on several occasions to discuss the survey in detail and to outline our wish list of objectives that we would like to see the study achieve. We’re excited to be a part of such an important study and look forward to reviewing the results this fall.

Mountain Bike Surveyors (Job Opening)

The role of a mountain bike surveyor is to collect information from mountain bikers in Whistler in a non-biased manner. Our ideal candidate is a mature, outgoing, knowledgeable local who is available to work both weekends and weekdays and who enjoys talking to people. This is a paid position; surveyors will be compensated with an hourly wage as well as other benefits. Targets and additional incentives exist for questionnaire completion on a by-shift and by-season basis.For a listing of key responsibilities and to apply, please click here.To apply please send your resume to Meredith Kunza: MKunza@tourismwhistler.com